Supreme Verified

A formal verification programme

Supreme Verified is a workflow, not a decorative badge. Brands and products only earn it after our internal review is completed — and the badge always links here so you know exactly what was checked.

The workflow

What we check

1

Seller identity check

We confirm the trading entity, registration and authorised contacts behind the brand.

2

Product information review

Names, claims, imagery and specifications are reviewed for accuracy and clarity.

3

Ingredient & allergen documentation

Full ingredient lists and allergen declarations are checked against the label.

4

Manufacturing & certification evidence

Manufacturing standards and any certifications (e.g. Informed-Sport) are evidenced.

5

Seller authorisation

We confirm the seller is authorised to sell the products they list.

6

Insurance requirements

Appropriate product-liability insurance must be in place and current.

7

Supporting testing documentation

Batch and laboratory reports are collected where applicable for the category.

Full transparency

The application pipeline

After a brand applies, it can see exactly where it is in the process at all times — no black boxes. Every application moves through the same transparent stages.

  1. 1

    Application received

    Your brand application is logged and acknowledged.

  2. 2

    Documents required

    We request registration, insurance and certification evidence.

  3. 3

    Under compliance review

    Claims, labels, allergens and testing documents are checked.

  4. 4

    Commercial review

    Commercial terms, fulfilment and integration are agreed.

  5. 5

    Approved

    Your brand passes review and is cleared to sell.

  6. 6

    Storefront setup

    We build out your listings, badges and Supreme Score data.

  7. 7

    Live

    Your storefront is published to the marketplace.

Declined — if an application does not meet our standards, the brand is told clearly why and what would be needed to re-apply.

What the badge means

  • The seller and product passed the checks listed above
  • Documentation was provided and reviewed at the time of verification
  • The brand is authorised to sell what it lists
  • Required insurance was in place at review

What it does not guarantee

  • Any specific health, fitness or medical outcome
  • That a product is suitable for you — always read the label
  • Ongoing, real-time monitoring of every batch
  • A substitute for professional or medical advice

Verified status is only displayed on brands and products that have completed the workflow. Verification reflects the information reviewed at a point in time and is kept under ongoing review.

Are you a brand?

Start the Supreme Verified process as part of your founding partner application.

Become a founding partner